There’s been a lot of talk across social media, on broadcasts, about the process of AimPoint. If you’re unfamiliar, AimPoint is a green-reading tool that many players on the PGA Tour use that allows them to feel the break of a putt by straddling the line and assigning a slope percentage based on the feel. They then use their fingers to find the starting line.
Fans have long made fun of the process, saying it takes too much time and that it’s unnecessary on short putts.
However, Tour players have found success using AimPoint over the last few years.
Just look at Keegan Bradley.
The New Englander used AimPoint to win the Travelers Championship at TPC River Highlands earlier this year in Connecticut, beating Zac Blair and Open champion Brian Harman by three shots.
Bradley was a guest on the newly released episode of “Side Gig with Dan Rapaport,” a series on Barstool Sports’ Fore Play Golf YouTube channel.
On the first hole, Bradley was asked about his process on the greens.
“Now that I’ve been doing AimPoint, I try not to let my eyes tell me anything,” he said. “I’m telling you, in 10 years, when these younger kids all get out, no one will be reading greens. Zero.”
Rapaport then asked, “And that doesn’t elicit any emotion in you?”
“What’s the difference?” Bradley questioned.
“Golf is about…” Rapaport said before Bradley quickly joked, “Bending down? Is that what it is?”
For a player who has struggled with the flat stick for the majority of his career, Bradley is 18th in Strokes Gained: Putting this season on Tour. For comparison, in 2021, Bradley ranked 186th (-.548).
If you’re interested in watching the full video, you can find it here.