- Men’s tour strikes deal with Gulf state’s investment fund
- Action follows investment in football, golf, F1 and boxing
The ATP Tour and Saudi Arabia’s Public Investment Fund (PIF) have signed a multiyear strategic partnership, the governing body of men’s tennis said on Wednesday, in a move highlighting the growing influence of the Gulf nation on global sport.
The PIF will now become the official naming partner of the men’s rankings as well as partner ATP tournaments in Indian Wells, Miami, Madrid, Beijing, the season-ending ATP Finals in Turin, and the Next Gen ATP Finals staged in Jeddah.