New times call for new ideas. Hardly anyone, except for the club owners, would think that there is something wrong with the format of the Champions League and that it should be changed, but UEFA has already created a new competition system that does not seem attractive at all. But the innovations don’t end there… As the UEFA president Aleksandar Ceferin admitted, the European House of Football is considering the idea that a certain, but not so small number of Champions League matches will be played in – USA!The ‘Council of Wise Men’ of world football was founded and in it Zidane, Maldini, Mourinho, Ancelotti,…According to the current ideas in Nyon, this suggestion could come to life after 2025, and maybe it will be just in the year when the World Cup will be played in the USA, Canada and Mexico, to further increase the interest in “soccer” in those countries.“It is possible that Champions League matches will be held in the USA. We started talking about it, but for after 2025, as the finals of the competition are set until 2025. Soccer is extremely popular in the United States and Americans are willing to pay a large amount. This is how they will follow European football like basketball fans in Europe follow the NBA” said the Slovenian.UEFA considers ‘Americanization of football’UEFA president emphasized the importance of commercialization, but also revealed interesting stats.“It’s a very important, promising market for the future. The thing is that we are selling rights very well. Sponsorship is so-so for now from the U.S., but in US commercialization is completely different than in Europe. Americans are much more talented for that than us Europeans. Fans will still think in a way, these b*stards in Switzerland, it’s all about money, and I repeat thousand times, we redistribute 97% of the money. Of course our revenues are huge. I would love them to be much, much bigger than now. What shocked me actually is that our Euro 2020 finals, Europe national team finals, was watched by more people in United States than NBA Finals. What shocked me is that 30 matches of the Euros, every match viewership was a Super Bowl viewership. So I think we are doing well” concluded Ceferin.##NAJAVA_MECA_7208826##
