Traditionally, the most powerful European clubs, which are also the biggest sports brands, used the finish of the season to boast of new equipment. No matter how much the clubs try to save the pictures of the new jerseys for the official promotion, the photos somehow always come out. A moment of carelessness and a closely guarded secret becomes available to everyone, and the element of surprise is lost. ⚫️ DIFFERENT FROM DAY ONE 🟡DAS NEUE HEIMTRIKOT 22/23 👉 https://t.co/IeCIF9ycps 👈 pic.twitter.com/Wu1bEthS4n— Borussia Dortmund (@BVB) May 13, 2022 Fans are eagerly awaiting the release of the club’s uniform, often reaching for creative solutions during the season and giving the idea to marketers how the new kits of their beloved team should look like. Often, teams know how to tickle the imagination of fans and reveal only details to them. Today, but also in the past days, clubs have started to reveal new shirts. The jerseys were presented by Juventus, Liverpool, Borussia Dortmund, and the controversial reserve kit of Newcastle United also came out. Il nostro kit home 2022/23 by @adidasfootball 👕⚪⚫— JuventusFC (@juventusfc) May 13, 2022 Juventus likes to experiment, and the even changed the coat of arms a few seasons ago, which is a trend in European football for some time, and now they have given up the classic black and white stripes. And before the vast majority of the fans began to debate about it, Angel di Maria liked the picture with the Juventus jersey on the social media account, which immediately caused the stir among the fan base. A simple like or a signal for the ‘Old Lady’ to call the Argentinian and offer him a contract?Is this really Newcastle Utd’s away shirt for next season?i thought it odd when wolves had the Portugal-ish kit but they did have 300 Portuguese playersthis is just odd pic.twitter.com/FBv92Z0arJ— Danny (@The_GFP) May 13, 2022 And while Liverpool and Borussia kept almost exacts looks of the new kit, Newcastle’s reserve shirt caused a wide range debate, and the first impressions are far from good. It’s basically a replica of the Saudi Arabia shirt, which is a logical choice considering the nature of the club’s ownership. Still… transform the club’s fortunes. a terrible human rights record, so comments like ‘Are you Saudi in disguise’ were all over the internet.
